The Future of Retail Labeling: Trends That Will Define the Next Decade
Retail is evolving faster than ever, and retail shelf labels and packaging are playing a bigger role in shaping how businesses connect with customers. From interactive labeling technologies to sustainable packaging solutions, the next decade will see major shifts in how retailers present products, manage inventory, and enhance shopping experiences.
1. Retail Shelf Labels That Do More: The Rise of Smart and Connected Retail
Retail labels are no longer just for displaying prices—they are a key part of the customer experience. More retailers are using custom QR code labels to share product details, promote loyalty programs, and connect in-store shoppers to digital content. When customers scan a QR code, they can instantly access special promotions, product instructions, or even personalized shopping recommendations—bridging the gap between in-person and online shopping.
Notably, a recent study revealed that 64% of consumers have scanned a QR code while shopping in-store, underscoring their growing importance in the retail environment.
At Gateway, we help retailers design and print custom QR code labels, retail shelf labels, and promotional signage to enhance engagement and drive sales. Whether you need branded packaging with interactive elements or eye-catching shelf labels, we create solutions tailored to your business.
2. Print-On-Demand: The Future of Labeling Efficiency
Retailers are also rethinking how they manage signage and retail shelf labels. Instead of relying on large print runs that risk becoming outdated, on-demand printing allows stores to produce custom labels, shelf tags, and promotional materials quickly when needed. This eliminates waste, ensures pricing accuracy, and keeps stores looking fresh without excessive costs.
Gateway offers a range of print-on-demand solutions, including Epson ColorWorks® inkjet printers, which produce photo-quality retail labels with vibrant colors and sharp details. These printers are ideal for creating professional, high-impact labels on demand, whether for in-store promotions, product branding, or compliance labeling. We also offer thermal printers for label-form combinations and linerless sticky labels to improve efficiency in fulfillment and inventory management.
Whether it’s weekly retail shelf labels, promotional posters, or branded gift cards, our solutions make it easy for retailers to keep their stores updated in real time.
3. Sustainability: A Smart Business Move
As consumers become more eco-conscious, sustainable packaging and labeling are becoming a competitive advantage. Retailers are shifting toward eco-friendly packaging, recyclable materials, and print processes that reduce waste—not just to meet regulations but to strengthen brand loyalty.
At Gateway, we help retailers adopt sustainable packaging solutions like branded mailers and polybags that cut down on waste. Our expertise ensures that businesses can maintain brand consistency while reducing their environmental impact.
Future-Proof Your Retail Labeling with Gateway
The next decade will bring new opportunities in smart labeling, print efficiency, and sustainable packaging—and Gateway Print and Label Solutions is ready to help you navigate them.
With expertise in retail shelf labels, specialty packaging, promotional printing, gift card printing, and RFID retail solutions, we provide a complete, integrated approach to labeling and packaging. Our nationwide distribution capabilities ensure that your stores have the materials they need on time and cost-effectively.
Ready to optimize your labeling strategy? Work with us to build the future of retail labeling together. Request a free consultation!